Voices of Influence: Original and Guest Blog Posts from Around the World

These blogs provide insight into the latest issues, challenges, advances and debate around CSR and sustainability. Original and guest blog posts highlight differing perspectives and context.

3BL Blog

Today's Social Movement

 

By: Jeff Raderstrong

As a teenager, I was obsessed with the 60s. It started with the music—first classic rock like the Beatles and Rolling Stones, but I quickly moved on to the protest songs of the day—Bob Dylan, Joan Baez, Crosby Still Nash and Young, Pete Seeger. From there, it was only a small jump to focus my attention to people like Martin Luther King jr. and groups like the Students for a Democratic Society and the Black Panthers.

Pharmville: Applying Gamification to Healthcare

 

By Nancy Meyer

What can pharma learn from FarmVille?

That enormously popular online game played—and shared—by millions on social networks, illustrates principles of engagement, interactivity, motivation, and loyalty that can be harnessed by healthcare firms.

The ABCs of Health Literacy: Understanding to be Understood

By Nancy Meyer

The healthcare sector spends millions of dollars on advertising, but how much of what is being communicated is really being understood?

When one considers that as many as half of all American adults have limited literacy skills and even more—as many as 9 out of 10—have limited health literacy skills, the issue becomes more acute. Numerous studies document a mismatch between patient reading skills and the readability level of health materials.

When It Comes To Information Always Take Shortcuts But Never Cut Corners

By Stephen Heiser

Never confuse short-cuts (which maximize efficiency) with cutting corners (which is laziness that jeopardizes information integrity and increases risk).

When working with information systems, and just about everything else, there is a natural human desire to get more done with less effort. Some call this working smarter not harder. Others call it maximizing efficiency. I call it going to work every day in the real world.

A Sectored System: Public Education

 

By Mark Hecker

I’m passionate about my work. It’s rare that this passion creates anger. But, most definitely, that happened last week when I read the EdWeek blog post of Tom Vander Ark, a Venture Capitalist working in the educational space.

What Healthcare Can Learn from NASA's Social Strategy

By Nancy Meyer

Developing a successful social media strategy isn’t rocket science, but some lessons learned from NASA’s Jet Propulsion Laboratory (JPL) illustrate it just takes some thought and planning.

GMO Labeling Campaigns - New Battlegrounds

During a recent discussion with an executive for a major food producer who manages sustainability programs, we were surprised that the issue of labeling products containing GMOs was off her radar now that California’s Prop 37 was defeated.

Movement Building for a New Economy

By Patrick Davis

There is an enormous amount of energy among people and organizations that recognize the need for a global economic transformation. Both here in the US and across the world, wealth distribution is as disproportionate as it has ever been. (Check out this interactive Poverty Index over Time tool on UnSectored)

Pages