Voices of Influence: Original and Guest Blog Posts from the Health Sector
These blogs provide insight into the latest advances, challenges and debate in the Health industries including, health, medical, pharmaceutical, healthcare and legislative issues. Original and guest blog posts highlight differing perspectives and context.
When it comes to mHealth, in many ways developing countries are ahead of the U.S., as innovative text-messaging programs bring life-saving information and supplies to remote areas and achieve remarkable results.
Take, for example, the ways SMS programs in Malawi, Zambia, and other parts of Africa are being used today:
That enormously popular online game played—and shared—by millions on social networks, illustrates principles of engagement, interactivity, motivation, and loyalty that can be harnessed by healthcare firms.
The healthcare sector spends millions of dollars on advertising, but how much of what is being communicated is really being understood?
When one considers that as many as half of all American adults have limited literacy skills and even more—as many as 9 out of 10—have limited health literacy skills, the issue becomes more acute. Numerous studies document a mismatch between patient reading skills and the readability level of health materials.
How will digital health communications change this year? Certainly there’s work to be done on this front. Here are the musings of the Hale Advisors team on where we need to evolve as communicators and the trends to watch.
For years we’ve read that the US faces a looming shortage of nurses. Shortfalls in the hundreds of thousands of nurses are routinely predicted. These predictions have been good for nursing schools, which have used the promise of ample employment opportunities to more than double the number of nursing students over the last 10 years, according to CNN.