Aflac | From a Successful Regional Brand to a Company That Serves More Than 50 Million People

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Aflac | From a Successful Regional Brand to a Company That Serves More Than 50 Million People

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VIDEO: @Aflac | from a successful regional brand to a company that serves more than 50 M people http://bit.ly/2fLG56C http://bit.ly/2fLG56C
Monday, September 25, 2017 - 9:25am

CAMPAIGN: Duckprints Done Right

CONTENT: Multimedia with summary

Dan Amos has been chief executive officer for Aflac for more than 26 years. In fact, he is the second longest tenured CEO at the same company in the Fortune 200, behind only Warren Buffett. Over 26 years Dan has learned a few things about leadership, managing risk and why it is important to treat employees with respect and dignity. His remarkable marketing campaign (the Aflac Duck) originated in 2000 and catapulted Aflac from a successful regional brand into a company that serves more than 50 million people in the United States and Japan with annual revenues of $23 billion.

Dan recently sat down with CNN Airport for a feature story about how he made Aflac a household name in both the U.S. and Japan. It is currently airing at 50 airports across the country and is available at CNN.com.

Keywords: Responsible Business & Employee Engagement | Aflac | Business Ethics | Corporate Social Responsibility | Dan Amos | Decent Work and Economic Growth | Diversity & Inclusion | Employee Engagement | Ethics & Governance | Media & Communications | Sustainability

CAMPAIGN: Duckprints Done Right

CONTENT: Multimedia with summary

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