Brazilian Startup Solidarium Connects Artisans with the Global Marketplace

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Oct 6, 2014 2:00 PM ET
Tiago Dalvi (far right), founder and CEO of Solidarium, began with a big dream — and he’s already touched the lives of more than 15,000 people in his native Brazil.

Brazilian native Tiago Dalvi had big dreams from the start. He was accepted into business school at the tender age of 16, where he first noticed his talent for sales. While Dalvi loved talking to customers and devising new ways to sell a product, he didn’t want to sell just anything. Rather than peddling the standards like cars or appliances, he wanted to sell something that made a difference.

A few years later, he started working with an NGO called Entrepreneurial Alliance in Brazil. He soon realized that a large percentage of its partner entrepreneurs were artisans, many of whom lived below the poverty line. Most made quality goods for competitive prices, but they didn’t know how to sell their products.

“Most of these artisans used to live in a local bubble,” Dalvi told Triple Pundit in a recent interview. “They sell their product in their community and in street fairs, but they have no idea how to sell their products outside of these communities.”

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Original Source: TriplePundit.com