Britain’s New Sugar Tax
by Sangeeta Haindl
The U.K. Chancellor of the Exchequer, George Osborne, has announced a new sugar tax on the soft drinks industry in his budget, to be introduced in April 2018. This move has been hailed by campaigners as a significant step in the fight against child obesity. The most high-profile supporter has been TV celebrity chef, Jamie Oliver, who has introduced a sugar levy in his restaurants and set up an e-petition that saw more than 150,000 people backing such a tax. This British sugar tax will apply to drinks based on sugar content, particularly fizzy drinks, which are popular among teenagers.
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Sangeeta Haindl writes on women and children; social innovation; social enterprise and social entrepreneurs. She has a particular interest in India. She is the founder of Serendipity PR, in London, U.K., where she works with high-profile brands and organizations in the public, non-profit, and corporate sectors, winning awards for her work from the communications industry. She is was until recently chairman of London's leading conscious well-being organisation, Alternatives, which hosts leading speakers such as Eckhart Tolle, Deepak Chopra, Marianne Williamson, Neale Donald Walsch and many other well-known names. She describes herself as a Spiritual Entrepreneur, Conscious Explorer; enjoying helping others, paying it forward and being a mum.
