Buy Some Coffee, Plant Some Trees with Reunion Island Coffee

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Buy Some Coffee, Plant Some Trees with Reunion Island Coffee

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Reunion Island Coffee plants trees when you buy their coffee - a good start to the day. http://shar.es/qgKne Vote for them on #GOODIEAwards

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Friday, May 25, 2012 - 10:00am

CAMPAIGN: The Earth Month 2012 GOODIE Awards

CONTENT: Article

Reunion Island Coffee plants 2 trees for every pound of coffee sold on its website.

This Canadian company has such a large number of sustainability programs and initiatives that they use the umbrella term “Reach” to encompass them all.  As a specialty coffee roaster they know that sustainable coffee farming is critical to their success and so they have developed a strong working relationship with farm certification teams at the Rainforest Alliance and Fair Trade to establish relationships with farming cooperatives to give back to their communities.

In addition to a commitment to supporting organic coffee farming, they have created an initiative to allow their customers to take part in giving back to the areas that are farmed to grow their coffee beans by committing to plant 2 trees with Trees for the Future for every order they receive online. Planting trees protects the environment and helps preserve traditional livelihoods and cultures for generations.

Vote and read more of the original article on Branding for Good.

Contact

Roger Brenninkmeyer
+1 (905) 842-2232
Laura Macdonald-Rumi
+1 (905) 842-2232
Keywords: #sustainability | Responsible Production & Consumption | Canada | Environment | Events, Media & Communications | Reach | Responsible Business & Employee Engagement | Responsible Production & Consumption | Reunion Island Coffee | Social Impact & Volunteering | Trees for the Future

CAMPAIGN: The Earth Month 2012 GOODIE Awards

CONTENT: Article