Beyond Awareness: The Next Step in Employee Engagement

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Beyond Awareness: The Next Step in Employee Engagement

By Christopher Thomas and Andrew Watterson, Senior Consultants at BrownFlynn
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Summary

BrownFlynn has the honor of writing a monthly column on GreenBiz.com. This column features Christopher Thompson and Andrew Watterson, Senior Consultants at BrownFlynn.  This is the third installment in a series on engaging employees around sustainability. The first part introduced the four stages of employee engagement and the second part discussed the first stage, raising employee awareness about sustainability.

Monday, November 12, 2012 - 9:00am

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This month’s column will focus on the second stage in employee engagement, Connection, and will feature examples of companies that have successfully reached this stage. By connection, we mean taking a step beyond just presenting information – the first stage – and promoting interaction and a sense of belonging among employees, helping them make the home-work connection, supporting work-life balance and enabling them to share best practices with their peers and beyond.

Every company employs different methods of helping employees make the connection between sustainability and business. The key is to understand the culture of your organization and then design a program which embraces this culture and allows for interaction and sharing of information across business functions and locations. When this happens, employees "get it" and a true tangible and intangible connection occurs.

Continue reading the original article about the second stage in employee engagement on GreenBiz.com>>

Contact

Marissa Beechuk
+1 (440) 484-0100
BrownFlynn
www.brownflynn.com
Keywords: Diversity & Inclusion | Altria | BrownFlynn | Diversity & Inclusion | Employee Engagement | Energizer | Fairmount Minerals | Ingersoll Rand | Positive Change | Responsible Business & Employee Engagement | Social Impact & Volunteering

CAMPAIGN: Shift Happens: a monthly column on GreenBiz.com!

CONTENT: Article

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