Cause Marketing Forum Goes Global

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Cause Marketing Forum Goes Global

Blogger Network to Share Outstanding Campaigns Around the World
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Global Cause Marketing Blogger Network Launched

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Tuesday, October 8, 2013 - 8:10am

CONTENT: Press Release

October 8,2013 /3BL Media/ - Cause marketing was born in the United States 30 years ago, but companies far beyond its borders now produce initiatives designed to do well by doing good. Recognizing that, New York-based Cause Marketing Forum, Inc. has recruited a corps of bloggers to report on notable campaigns fielded in their countries.

The first “Global Voices” post was written by Namit Agarwal, Manager - Strategic Partnerships & Alliances at CARE India. It profiles Procter & Gamble India’s “Shiksha” campaign, which Aggarwal describes as "arguably India’s best and longest running cause marketing campaign."

To receive regular reports from CMF’s Global Voices network, visit and click on the ‘Subscribe to Cause Update’ button.

In addition to India, CMF’s Global Voices network already includes knowledgeable contributors from Australia, Brazil, Canada, Denmark, South Korea, Spain and the United Kingdom. Click here to see bios of all contributors.

CMF’s Global Voices network “will continue to expand just as cause marketing is expanding throughout the world,” said David Hessekiel, president of the 12-year-old company known for its annual conference, Cause Marketing Halo Awards, website and year-round distance-learning programs. 


Megan Strand
+1 (360) 977-3343
Cause Marketing Forum
Keywords: Media & Communications | Volunteerism & Community Engagement | best cause marketing 2013 | cause-related marketing | cause marketing | company cause partnership | company nonprofit partnership | example of cause-related marketing 2013 | examples of cause marketing 2013

CONTENT: Press Release