VIDEO: We Hear Every Dream Campaign by KFC

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VIDEO: We Hear Every Dream Campaign by KFC

KFC Thailand Executives Show Support for Specially-Abled Restaurants
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Making a Difference @kfcth Special Serve Stores http://3bl.me/e2q6bg

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Friday, July 19, 2013 - 10:00am

CAMPAIGN: Yum! Brands CSR: Our Commitment to Our People

CONTENT: Multimedia with summary

WATCH how KFC Thailand, a Yum! Brands company, captures the hearts of an entire nation

In a KFC campaign, they captured the hearts of an entire nation when KFC’s top executives were the first to volunteer for the project by plugging their ears for the entire day. Their lives were filmed and widely shared on various social networks. Meanwhile, A Deaf Day was launched at KFC Special Serve stores where customers were served by deaf people to help consumers experience deafness themselves. Additionally, consumers could interact with the touch screen posters installed inside the stores to understand the life and dreams of deaf KFC employees.

Read more about how KFC Thailand provides careers for the hearing-impaired

Keywords: Diversity & Inclusion | Culture | People | Yum! Brands | building people and capability | diversity | human resources | specially-abled

CAMPAIGN: Yum! Brands CSR: Our Commitment to Our People

CONTENT: Multimedia with summary

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