Water is Focus of New H&M and WWF Partnership, Renewed Joint Effort by Coca-Cola and WWF, and New Plant in Peru Supported by Freeport-McMoRan - CSR Minute for February 7, 2013

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Water is Focus of New H&M and WWF Partnership, Renewed Joint Effort by Coca-Cola and WWF, and New Plant in Peru Supported by Freeport-McMoRan - CSR Minute for February 7, 2013

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.@hm and @World_Wildlife focus on #water http://3bl.me/v3bs9x Renewed joint effort by WWF & @CocaCola, @freeportmcmoran supports new plant

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Thursday, February 7, 2013 - 12:00pm

CONTENT: Press Release

H&M and the World Wildlife Fund have announced a three-year global partnership to innovate a new H&M corporate water strategy. The initiative will include conservation throughout the company’s whole supply chain as well as its manufacturing facilities. Under the plan, H&M designers and buyers will receive training in the water impacts of raw material production as well as wet processes for different styles, to promote more sustainable choices. H&M and WWF will work with NGOs, public policy makers, water institutions, and other companies to support better management of particular river basis in China and Bangladesh. H&M will also improve its internal water efficiency, minimize it suppliers’ impact on water, train all staff in water issues, and inspire customers to use water responsibly. One third of the units that perform wet processes for H&M are located in areas that are now, or will be by 2025, considered extremely water scarce.

Coca-Cola and WWF have renewed their partnership to address water challenges through 2020. The joint effort, called Water Plus, aims to more deeply engage the company’s value chain, involve additional partners to reach greater scale and impact, and solicit commitments from businesses, governments, and consumers to conserve and protect water resources. By 2020, the program will ensure healthy river basins in 11 key regions, measurable improved environmental performance across the company’s value chain, integrate the value of nature into public decision making, and convene influential partners to help solve global challenges. Coca-Cola has worked with WWF on water issues since 2007.

Cerro Verde has received a Sustainable Development Award from the National Society of Mining, Petroleum and Energy for its project to improve the water system in Arequipa, Peru. The company financed construction of a new plant, which doubles Arequipa’s water treatment capacity. The new plant makes Arequipa the only city in the country that provides 100 percent of its population with drinkable water 24 hours a day. The Cerro Verde site is a company of Freeport-McMoRan Copper and Gold, Inc.

For more information on these and other stories, go to 3blmedia.com

Video Source: Water is Focus of New H&M and WWF Partnership, Renewed Joint Effort by Coca-Cola and WWF, and New Plant in Peru Supported by Freeport-McMoRan

Keywords: 3bl Media | Social Impact & Volunteering | CSR Minute | Cerro Verde | Coca-Cola | Freeport-McMoRan Copper and Gold Inc. | H&M | Peru | Sustainable Development Award | World Wildlife Fund | csr

CONTENT: Press Release

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