DISNEY CITIZENSHIP: ACT RESPONSIBLY
Disney Citizenship Act Responsibly: We believe that doing the right thing for families is the right thing for our business. Acting responsibly is an integral part of our brand. It makes Disney products more attractive in a marketplace with abundant choices. It strengthens the connection we have with consumers who expect nothing less from us. It makes our company a more desirable place to work and helps us attract the very best and brightest to join our global cast. It builds goodwill in the communities in which we operate. All of these things contribute to The Walt Disney Company’s continued growth and success. Our commitment to conduct our business and create our products in an ethical manner focuses on five areas: ethical conduct, responsible content, environmental stewardship, community engagement and respectful workplaces. Driving positive change on a global scale is rarely easy and the path to success is seldom straightforward. We continue to work diligently toward our citizenship goals. We regularly set new challenges for our company to ensure we are constantly striving to improve. Being the best citizen of the world that we can be is a long-term investment that not only benefits us today, but will have an even greater impact in the decades to come.