Drive it Home from The Allstate Foundation and National Safety Council

Drive it Home, created by parents for parents, is specifically targeted at parents after their teen gets a driver’s license; that is one of the deadliest years in a person’s life. Drive it Home uses a variety of video and graphic styles, including humor to capture the attention of parents, educate them on the real dangers facing their teens and help them provide ongoing coaching tips for recently licensed teen drivers.

Videos from this campaign

Content from this campaign

Social Impact & Volunteering

100 Deadliest Days for Teen Drivers Starts This Weekend

Social Impact & Volunteering

The Allstate Foundation and National Safety Council Award New Car to Grand Prize Winner of the ‘Drive it Home’ Campaign

Social Impact & Volunteering

Two-Thirds of Parents Wish They Spent More Time Teaching Their Teen to Drive in High-Risk Situations

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