ORTA BLU Social Missions

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ORTA BLU Social Missions

Social Missions are a new form of charity in which the donor's product becomes the catalyst of the operation. Denim is what we know how to do well. Using denim we have launched a series of initiatives that are helping local NGOs in 3 different continents to sustain their programs. We travel to the field, roll our sleeves, and approach the problems with the determination to make a difference and the know-how of an international business. We train the local people , we spend time with them. We share their everyday lives to better understand how we can help. As we try to solve a problem, many others come up. We go back and look for partners whose business could help solve the new problems. We call it the life loop. We don't recycle just denim. We try to recycle life too and help people get a fresh start.

Content from this campaign

Raise Your Voice, Not The Sea Level!
5th of June is the World Environment Day. This year the ministiry of environment and urban planning celebrate the environment day through the whole week and supported plenty of charities and organizations. In Kayseri leg, Orta collaborates with the ministry and sponsored one of the events, a children musical about recycling.
Jun 18, 2014 12:30 PM ET
AKSU Denim Recylcling Initiative
We work with 20 women in Aksu, a small village in Kahramanmaras, Turkey, who remove seams, labels, and metals from old jeans. After the jeans are stripped of accessories, they are sent to Gaziantep, Turkey for shredding. The shredded pieces of fibers are spun into yarns to be used in making recycled fabrics. Post consumer recycling is a very complicated process as you need...
Apr 4, 2013 4:30 PM ET
Social Missions Accomplished - Compilation 2012
A picture is worth a thousand words but the smiles are priceless. A recap of what we've done makes us think of all we still want to do. Follow our social missions on www.ortablu.org   About Orta Founded in 1953, Orta transformed from a spinning & weaving company to a denim manufacturer in 1985....
Mar 14, 2013 4:20 PM ET
Orta Blu Gene Project Continues
January 2, 2013 /3BL Media/ - The Covenant House adventure continues on the West Coast with their LA branch. As we expected, many of the young residents had similar tough stories to tell, but being under the influence of the Hollywood culture, produced very different and more entertainment inspired expectations. It was a good, mellow, and joyful day and the Orta Blu team came...
Jan 2, 2013 4:15 PM ET
The Orta Blu Gene Project
December 15, 2012 /3BL Media/ - We call them Genes instead of Jeans as a metaphor for the DNA of our Denim. We partner with fashion designers, we supply the denim and manufacture the jeans. Then we exchange them for the old jeans of people in need. We listen to their stories, and help them further. We monitor humanitarian crises around the world and, with the help of local NGOs and...
Dec 15, 2012 4:20 PM ET