Pequeños y Valiosos (Young and Valuable)

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Pequeños y Valiosos (Young and Valuable)

“Pequeños y Valiosos” campaign launched in 2014 as a joint initiative of Univision Contigo and Too Small to Fail. The cross-platform campaign encourages Hispanic parents to engage in specific actions that will boost early cognitive and social-emotional development among young children ages 0-5. The campaign is a joint partnership of Univision Contigo and Too Small to Fail, with additional funding support provided by Vroom, an initiative of the Bezos Family Foundation, the Heising-Simons Foundation and the David and Lucile Packard Foundation.

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