Sustainable Brands London 13

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Sustainable Brands London 13

Connect with Sustainability Executives, Brand Strategists, and Design & Innovation Leaders as the Sustainable Brands London Conference convenes to drive the innovation that leads to enhanced business. Explore the Sustainable Brands Renaissance and the role that brands play along the path toward sustainability.

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SB London Day One: Purpose, Innovation and the Ever-Confounding Consumer Behavior
On Monday afternoon at SB London ‘13, breakout sessions featuring a variety of brand and thought leaders explored everything from purposeful brands and European consumer research to engaging in innovation and reprogramming culture. ...
Nov 21, 2013 11:45 AM ET
Sustainable Brands® to Convene Global Brand Innovation Leaders at London Conference
SAN FRANCISCO, November 14, 2013 /3BL Media/ – Sustainable Brands® is set to begin its pan-European conference to be held at the Lancaster London, November 18-19th. Plenary speakers include Etienne McManus-White of FSC with an...
Nov 14, 2013 9:00 AM ET
The Solutions Are Neither Quick Nor Easy, So Let’s Talk
Let’s recap, shall we? Recent sustainability news has not been uplifting. Consider these highlights: 40 percent of the global population is expected to live in areas of high water stress by 2025;...
Nov 6, 2013 1:45 PM ET
The Road Less Travelled: New Paths to Mainstream Consumer Engagement
Mainstream consumers can be a fickle bunch can’t they? They tell us in research that they want to be more green, that they WILL purchase more eco-friendly products in the next year ahead than the one prior. But there’s that eternal ...
Oct 31, 2013 3:30 PM ET
Help Us Help You: Thrive as a Purpose-Driven Brand with New Data, Tools and Success Stories
Sustainability experts often talk about the need for — and opportunities in — embedding systems thinking and sustainability-driven innovation into every aspect of a business. It sounds quite sexy, but it very often is a long and messy process that takes years, even at companies whose executives ‘get it’ (and that is still a small minority of companies, mind you). Baking...
Oct 17, 2013 8:30 AM ET