Teen Road Safety Initiative

Primary tabs

Teen Road Safety Initiative

Beyond the Driving Test 

Automobile accidents are the No. 1 killer of teens in America, with 5,000 deaths each year. What’s more, of the 2.2 million accidents per year among inexperienced drivers, 12 percent can be attributed to tire related issues, such as insufficient tread or pressure. Even so, few driver’s education programs offer instruction on tire maintenance and safety. Because many of these accidents are preventable, Michelin and FIA have joined together to launch a new campaign, Beyond the Driving Test, to raise awareness of tire maintenance and safety.

Beyond the Driving Test

 

Content from this campaign

Michelin and FIA Announce Recipient of $100,000 Grant to Increase Teen Tire Safety Awareness
MIAMI, March 13, 2015 /3BL Media/ – Michelin and Federation Internationale de l’Automobile (FIA) today announced at the Formula E Miami ePrix that ADTSEA (the American Driver and Traffic Safety Education Association) is the winner of a $100,000...
Mar 13, 2015 3:30 PM ET
Michelin And FIA Announce $100,000 Grant Program to Increase Teen Awareness of Tire Safety
GREENVILLE, S.C., January 22, 2015 /3BL Media/ – Michelin and Federation Internationale de l’Automobile (FIA) announced at the North American International Auto Show (NAIAS) a significant new initiative to improve the safety of teen drivers in the Miami and Los Angeles areas. The organizations announced plans to distribute $100,000 in new Michelin/FIA Teen Road Safety Grants in 2015....
Jan 22, 2015 1:05 PM ET
Infographic: What Teen Drivers Need to Know . . Beyond the Driving Test
Automobile accidents are the No. 1 killer of teens in America, with more than 5,000 deaths each year. Of the 2.2 million vehicle accidents per year, 12 percent are among inexperienced drivers and involve tire-related issues such as insufficient tire tread or improperly inflated tires1, a number which is nearly three times higher than with experienced drivers. That equates to one accident every...
Oct 29, 2014 9:00 AM ET
Michelin Expands 'Beyond The Driving Test' Campaign During National Teen Driver Safety Week
GREENVILLE, S.C., October 27, 2014 -- In support of National Teen Driver Safety Week, Michelin is adding a new video...
Oct 27, 2014 9:00 AM ET
Is Driver’s Ed Failing America's Teens?
GREENVILLE, S.C., Oct. 6 2014 /3BL Media/ – New data about driver’s education and training in this country finds that teenagers in the United States often lack the essential knowledge and skills that can help keep them safe on the roads. This knowledge gap may result in nearly 300,000 preventable car crashes involving inexperienced drivers each year1. Automobile accidents are the No. 1...
Oct 6, 2014 9:00 AM ET

parse.ly