Get to ‘Better’. How Using Data Drives Success in Corporate Citizenship.

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Get to ‘Better’. How Using Data Drives Success in Corporate Citizenship.

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Monday, October 5, 2015 - 10:15am

Through corporate citizenship, we can improve our companies—and our world.  But how do others know what we are doing?

We can create a healthier planet through more sustainable operations and green innovations. We can foster a society that welcomes the contributions of all of its members and works to ensure the health and safety of its communities. We can drive financial performance. How do we know we’re getting to “better”? We set goals and report on progress towards them.

In order to achieve big goals, we need teams of people who understand the objectives and what their parts are in the plan to reach them. After creating the vision for our desired future state comes the hard work of mapping out the time-bound playbook to achieve it. Everyone must understand their parts and deadlines. Creating a vivid image of success is critical to keeping the team focused on the jobs to be done.

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Keywords: Business & Trade | Boston College Center for Corporate Citizenship (BCCCC) | CSR Strategy | Community | Corporate Citizenship | Corporate Social Responsibility | Engagement | Katherine V. Smith | Reporting | Reports | Sustainability Business