How Mobile Apps For Farmers Could Help Fight Rising Coffee Prices

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How Mobile Apps For Farmers Could Help Fight Rising Coffee Prices

Developers are helping rural coffee growers get more connected with weather patterns, which in turn means cheaper, tastier coffee for you.
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Summary

·         The SAP-FNC project is essential to bringing mobile technology to Colombian coffee growers. The hope is that through better education and technology access, these coffee growers can improve their situation.

·         “Many growers have never used a computer. But they have children in the family who want to see the technology work,” says Diana Osorio, lead for Latin America CSR at SAP.

Friday, May 16, 2014 - 8:05am

CAMPAIGN: SAP Supports Sustainable Growth in Emerging Economies

CONTENT: Article

This story contains interviews with Kira Angulo, National Federation of Coffee Growers of Columbia account lead at SAP and Diana Osorio, lead for Latin America CSR at SAP.

All last year, problematic weather conditions in Latin America put coffee crops in jeopardy. Mounting temperatures there are thought to have brought on one of the worst recent outbreaks of a disease called coffee rust, which kills the leaves of coffee plants. Guatemala has declared a state of emergency in light of the outbreak, and in Brazil, drought has severely reduced output, increasing coffee prices so much that Starbucks has talked about stopping buying Arabica beans for a foreseen period.

Most of these coffee producers reside in rural areas, with little access to information that could help them manage their businesses better. What if there was a way for small coffee producers to have up-to-the-minute information on climate trends, advice on sustainable farming practices, or coffee market conditions?

Three organizations, the National Federation of Coffee Growers of Columbia, SAP, and a U.K. startup called WeatherSafe, are now getting data into the hands of small coffee producers through separate mobile technology projects.

Continue reading the original article on Fast Company about mobile apps for farmers >>

Original source: Fast Company

Keywords: Innovation & Technology | Columbia | Diana Osorio | Kira Angulo | National Federation of Coffee Growers of Columbia | SAP | coffee growers | csr | farmers | weathersafe

CAMPAIGN: SAP Supports Sustainable Growth in Emerging Economies

CONTENT: Article

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