KFC South Africa Launches ‘Add Hope’ TV Ad for World Hunger Month

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KFC South Africa Launches ‘Add Hope’ TV Ad for World Hunger Month

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.@KFCSA’s #AddHope TV ad created with 1,000 drawings by 250 children at @AfrikaTikkun http://bit.ly/1Q5L6nA #WorldHungerRelief @YumBrands
Friday, November 6, 2015 - 7:05am

CAMPAIGN: 2015 Yum! Brands World Hunger Relief: #FeedTheWorld

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Yum! Global Newsroom: Community

KFC’s Add Hope initiative feeds more than 100,000 children in South Africa every day. This year, to drive awareness of the initiative KFC launched the brand’s first-ever Add Hope TV advertisement during World Hunger Month this October. The advertisement brings to life the difference a nutritious meal can make for a child.

Even more special, is the fact that the creative direction for the commercial was inspired by using nearly 1,000 drawings created by 250 children at Afrika Tikkun, one of Add Hope’s local beneficiaries. To learn more about Add Hope please visit: http://www.addhope.co.za.

Keywords: Philanthropy & Cause Initiatives | Add Hope | Afrika Tikkun | KFC South Africa | Positive Change | Social Change | Social Impact & Volunteering | South Africa | World Hunger Relief | Yum! Brands

CAMPAIGN: 2015 Yum! Brands World Hunger Relief: #FeedTheWorld

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