Keen Footwear Hits The Road On Behalf Of The Great Outdoors

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Keen Footwear Hits The Road On Behalf Of The Great Outdoors

by Antonio Pasolini

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.@Keen Footwear kicks off a cross-country trip in support of public land preservation http://bit.ly/1It9qXr via @Justmeans #LiveMonumental
Friday, July 31, 2015 - 4:00pm

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​Keen Footwear ​is hitting the road to raise awareness of the great outdoors. It started on July 29th, when​ ​a yellow, revamped '70s RV started a two-month cross-country trip to raise awareness ​of the importance of​ preserving public lands​.

The action is part of a campaign called Live Monumental, ​aimed at preserving the places where people play outdoors. More specifically, the campaign will ask for the designation of five new national monuments: Mojave Desert​ (CA)​, Owyhee Canyonlands​ (​OR​), ​Birthplace of Rivers​ (​WV​), ​Boulder-White Clouds​ (​ID​) ​and Gold Butte​ (​NV​)​.

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Image credit: Keen Footwear

Antonio Pasolini is a journalist based in Brazil who writes about alternative energy, green living and sustainability. He edits Energyrefuge.com, a top web destination for news and comment on renewable energy, and contributes articles on emerging technology to Gizmag. He is also a happy herbivore. 

Keywords: #LiveMonumental | Social Impact & Volunteering | Environment | Events, Media & Communications | Justmeans | KEEN Footwear | historic preservation | national monuments

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