Leveraging Social Media to Help Better Feed the People in Need

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Leveraging Social Media to Help Better Feed the People in Need

by Brittany Morgan, Feeding America, Research
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Leveraging #SocialMedia to Help Better Feed People in Need http://huff.to/1iwdbGV @FeedingAmerica @CiscoCSR @HuffPostImpactX #foodsecurity

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Thursday, September 17, 2015 - 7:05am

Feeding America is a partner of Cisco CSR. Cisco sponsors The Huffington Post’s ImpactX section.

Each year, more than 46 million people in need of food assistance turn to the Feeding America network of food banks for relief. We know a lot about the people we serve -- in fact, more than 60,000 individuals were interviewed in the summer of 2013 to share their circumstances as a part of Hunger in America 2014, the largest study of domestic hunger carried out by Feeding America every four years since 1993.

Although this survey provides immensely valuable information about demographics, it doesn't begin to scratch the surface of asking the people we serve for their feedback and satisfaction with the foods received. It also doesn't provide us with any visual insight into their experiences at food pantries.

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Keywords: Media & Communications | Brittany Morgan | Cause Marketing | Community | Engagement | Feeding America | Food Insecurity | Huffington Post ImpactX | Hunger | Nutritional Education | PR