Lifecycle Analysis of Jack Daniel's and Finlandia Vodka

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Lifecycle Analysis of Jack Daniel's and Finlandia Vodka

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What's the product lifecycle for your bottle of @JackDaniels_US? http://bit.ly/18pd46F @Brown_Forman reports on #sustainability

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Wednesday, September 25, 2013 - 12:00pm

Lifecycle Analysis of Jack Daniel's and Finlandia Vodka

Farmed crops, glass, electricity, and shipping make up most of the environmental footprint of our Jack Daniel’s and Finlandia brands. The biggest opportunities for both brands to reduce impacts are in more efficient logistics, reducing glass packaging, and improving energy efficiency of production operations.

These were the findings of a comprehensive lifecycle analysis of the brands. Jack Daniel’s has also started making changes and has moved the barrel fill room closer to the location of most of the warehouses in Lynchburg. This will mean nearly 350,000 fewer truck trips between the distillery and warehousing locations in 2014.

Click here to read more about environmental sustainability at Brown-Forman

Keywords: Environment | Brown-Forman | Corporate Responsibility Report | Energy | Environment | Finlandia | Jack Daniel's | distillery | electricity | glass | lifecycle

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