Lilly Challenges Others to Live Below the Line on World Hunger Day

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Lilly Challenges Others to Live Below the Line on World Hunger Day

By David Marbaugh
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Lilly: http://bit.ly/1oSqt0r #Hunger is not biased when it comes to age, race, religion or location. #WorldHungerDay

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Tuesday, May 27, 2014 - 11:00am

CAMPAIGN: Lilly Global Health Programs

CONTENT: Blog

Could you nourish your mind and body on $1.50 or less per day? For the 1.2 billion people in the world who live in extreme poverty, it’s not a matter of “could” but “how.”

Poverty breeds hunger, and like many other public health threats, hunger is not biased when it comes to age, race, religion or location. People living in Congo,  Israel and Mississippi share the same risk for malnutrition, vitamin deficiency and, potentially, death because of a lack of affordable and accessible nutritious food.

The truth is that many people understand the seriousness of hunger, but they often don’t understand the experience of hunger.

That’s the idea behind Live Below the Line, a global awareness and fundraising campaign that asks people to live below the poverty line to fully understand the lack of freedom and choice that living in extreme poverty entails.

For more information about this challenge for World Hunger Day, please read our blog.

Keywords: Health & Healthcare | CR | Corporate Responsibility | Eli Lilly | Eli Lilly and Company | Health & Healthcare | Hunger | Lilly | Live Below the Line | Poverty | Responsible Business & Employee Engagement

CAMPAIGN: Lilly Global Health Programs

CONTENT: Blog

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