MacGillivray Freeman Film's "National Parks Adventure 3D" Narrated by Academy Award® Winner, Robert Redford Commemorates the U.S. National Park Service's 100-Year Anniversary on the Giant Screen Opening at the California Science Center on February 12

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MacGillivray Freeman Film's "National Parks Adventure 3D" Narrated by Academy Award® Winner, Robert Redford Commemorates the U.S. National Park Service's 100-Year Anniversary on the Giant Screen Opening at the California Science Center on February 12

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National Parks Adventure takes audiences into awe-inspiring great outdoors, with support from @Subaru_USA http://bit.ly/1JcH0by

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Tuesday, January 26, 2016 - 3:55pm

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MacGillivray Freeman Film's National Parks Adventure takes audiences on the ultimate off-trail adventure into the nation's awe-inspiring great outdoors and untamed wilderness when it arrives at the California Science Center on February 12, 2016. The film is produced in association with Brand USA and presented by Expedia, Inc. and Subaru of America, Inc.

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Through its sponsorship with Brand USA, Subaru will participate in global consumer advertising and film promotions with its extensive retail network. The Subaru "Who we are is what we leave behind" sustainability campaign which highlights Subaru's efforts to reduce landfill waste in the country's national parks will be integrated throughout the film's overall marketing campaign. As the premier vehicle partner of the National Parks Service Centennial, Subaru is working with the national parks on a zero landfill initiative dedicated to significantly reducing waste going into landfills and preserving the parks for years to come.

"We're excited to be involved in this inspiring project," said Alan Bethke, Vice President, Marketing, Subaru of America. "It's a great way to highlight these national treasures and raise awareness of their importance. Working with Brand USA and MacGillivray Freeman Films as a major sponsor of "National Parks Adventure" underlines our commitment to promoting the approximately 400 National Parks Service properties and working with them to ensure that future generations will also be able to enjoy them."

Keywords: Environment | America's National Parks | Events, Media & Communications | National Park Adventure | subaru

CAMPAIGN: Subaru's Love Promise: Environment

CONTENT: Article

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