Nestlé Commited to Reducing Sugars

Oct 4, 2016 11:30 AM ET
Our popular NESQUIK® brand has undergone continual sugar reduction for more than 15 years.

Nestlé is strongly committed to helping consumers meet the 2015–2020 Dietary Guidelines for Americans (DGA) recommendation to consume less than 10% of daily calories from added sugars, as illustrated by our recently updated Nestlé Policy on Sugars. We also support the FDA’s proposal to require added sugars on the Nutrition Facts Label. We have committed to target further reduction of sugar content by an average of at least 10% from 2013 levels over a three year period (2014–2016) among food and beverages that do not already meet the NF criteria for sugar. We made progress in 2015 toward our objective of a 10% reduction. Our continual challenge is to develop solutions that allow us to provide more nutritious versions of our foods and beverages while meeting consumers’ preferences for taste. We continue to identify projects to reduce sugar and this work will continue beyond 2016.

Our popular NESQUIK® brand has undergone continual sugar reduction for more than 15 years. Since 2000, we have achieved a 35% sugar reduction in NESQUIK’s most popular chocolate powder. In 2015, we reduced added sugar in our NESQUIK powder formulas by 15% in the original chocolate powder and by 27% in the strawberry powder, compared to 2014 levels. Our reformulations and extensive consumer testing has ensured that the new, less-added-sugar recipes maintain the same great taste that consumers expect from the beloved and popular brand.

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