The New AIDA TODAY: More Informative and More Environmentally Friendly

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The New AIDA TODAY: More Informative and More Environmentally Friendly

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Note: the following press release has been translated from German to English. Please excuse any grammatical errors. 

Thursday, September 19, 2013 - 10:40am

September 19, 2013 /3BL Media/ - With the ship's newspaper today informs AIDA AIDA Cruises guests for eight years every night about life and interesting program points on the next business day of travel. Immediately the popular board newspaper presents itself in a new guise. Numerous guests have taken in recent months the opportunity to give us feedback. This AIDA Cruises has taken to heart and the AIDA concept and content TODAY now completely revamped.

Core of the new AIDA Today is her character as a day program that explained with small hints and supplemented. In addition, the itinerary will be given special consideration and guests receive future according to a welcome edition, a port issue and a Seetagsausgabe. For improved user friendliness on the digital channels are the future in MyAIDA board portal instead of the printed sheet assorted pages to see. 
evidence of special offers on board, as the cocktail of the day, art auctions or shopping discounts guests will find in future be combined in an info sheet as an overview for the entire trip under the name AIDA TOPS.

With the new format of the AIDA AIDA Cruises TODAY however, will not only improve the service for its guests, but at the same time doing something good for the environment. By changing the format from A3 to DIN A4, we save a fleet-wide, 8 million sheets of paper per year.