Now Tweet With #KFCWishBucket For Playgrounds & Libraries For Ladakh Kids

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Now Tweet With #KFCWishBucket For Playgrounds & Libraries For Ladakh Kids

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Now Tweet With #KFCWishBucket For Playgrounds & Libraries For Ladakh Kids by @oldfox004 http://po.st/XNDOAK via @B2Community

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Wednesday, September 17, 2014 - 9:45am

CAMPAIGN: Yum! Brands CSR: Our Commitment to Our Community

CONTENT: Article

Last Christmas, KFC gave some stiff competition to Santa through the KFC Wish Bucket campaign. Fans got an opportunity to make a wish by tweeting #KFCWishBucket followed by their ultimate Christmas wish with the top 10 wishes being granted by KFC. Here’s the video capturing the magic of #KFCWishBucket.

Following up on its success, KFC has now extended the goodness of #KFCWishBucket to help transform the lives of children in remote areas of Ladakh by building playgrounds and libraries for them. KFC has teamed up with 17000 ft Foundation, an organisation that strives to improve the education system in rural Ladakh, for this social media driven CSR initiative.

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Keywords: Events, Media & Communications | Events, Media & Communications | Innovation & Technology | KFC | KFC Wish Bucket | Responsible Business & Employee Engagement | Twitter | Yum! Brands

CAMPAIGN: Yum! Brands CSR: Our Commitment to Our Community

CONTENT: Article

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