Promoting Alcohol Responsibility

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Promoting Alcohol Responsibility

How Brown-Forman's sales and marketing departments promote alcohol responsibility

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New Brown-Forman video shows how company promotes alcohol responsibility http://bit.ly/2wh6CCD
Friday, August 18, 2017 - 1:30pm

CAMPAIGN: Enriching Life: 2017-2018 Corporate Responsibility Report

CONTENT: Multimedia with summary

At Brown-Forman, alcohol responsibility starts with our marketing and continues through our sales process. We want our brands to be a positive influence, encouraging customers and consumers to have a positive experience with them.

Keywords: Responsible Production & Consumption | Brown-Forman | Corporate Social Responsibility | Public Health | Responsible Drinking

CAMPAIGN: Enriching Life: 2017-2018 Corporate Responsibility Report

CONTENT: Multimedia with summary