Rearview Camera Standard on All 2015 Buick Models

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Rearview Camera Standard on All 2015 Buick Models

Brand’s lineup offers range of active safety technologies
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The 2014 Buick Enclave rearview camera display. The Enclave, along with the rest of the 2015 Buick lineup, will come standard with a rearview camera.

Tuesday, May 13, 2014 - 9:20am

CAMPAIGN: GM Safety

CONTENT: Press Release

Detroit, MI, May 13, 2014 /3BL Media/ – Safety and technology top the lists of important considerations for Buick customers. That’s why every 2015 Buick model will come standard with a rearview camera.

In the fall of 2013 the University of Michigan’s Transportation Research Institute conducted a study which found that vehicles with rear backup cameras have a significantly reduced rate of backing crashes based on its analysis of crash data. Ninety-seven percent of the backing crashes in this study involved striking another vehicle, which corresponds with U.S. crash data analyses.

“Rear backup cameras have become like power windows and air conditioning,” said Karl Brauer, senior analyst for Kelley Blue Book. “While they're not standard on every car, yet, it's rare to operate a new vehicle without them. The increased confidence these cameras provide make them a must-have feature.”

In addition to the safety and convenience of a rearview camera, the 2015 Buick lineup – including VeranoLaCrosseEnclaveEncore with all-wheel drive, and Regal (without optional rear seat-mounted side-impact air bags) – has a 5-star Overall Vehicle Score for safety in the New Car Assessment Program run by the National Highway Traffic Safety Administration.

To help prevent a collision, each of Buick’s 2015 models are also available with active safety technologies such as Forward Collision Alert, Side Blind Zone Alert, Lane Departure Warning and Rear Cross Traffic Alert.

Every Buick also comes with OnStar Automatic Crash Response, standard for six months. In a collision, a specially trained Emergency Advisor is connected to the vehicle the moment a crash is detected. If the driver requests help, or can't answer, emergency responders are sent to the precise GPS location.

“We know our customers are very safety conscious,” said Duncan Aldred, U.S. vice president of Buick and GMC. “The current Buick lineup holds many safety accolades, but we are always pushing to be at the forefront with our vehicles being among the safest available.”

About Buick
Buick is an international modern luxury brand offering vehicles with sculpted designs, luxurious interiors and thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning luxury models in North America and China. Learn more about Buick cars and crossovers at www.buick.com, on Twitter @buick, on Pinterest or at www.facebook.com/buick

 

Keywords: Innovation & Technology | Car Safety | GM | General Motors | buick | safety technology

CAMPAIGN: GM Safety

CONTENT: Press Release

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