Yum! Brands Launches World Hunger Relief PSA Featuring Christina Aguilera

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Yum! Brands Launches World Hunger Relief PSA Featuring Christina Aguilera

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Watch @xtina’s PSA to raise awareness for @YumBrands #WorldHungerRelief campaign http://3bl.me/4xx7sp #Feedtheworld @WFP
Wednesday, November 4, 2015 - 7:05am

CAMPAIGN: 2015 Yum! Brands World Hunger Relief: #FeedTheWorld

CONTENT: Multimedia with summary

Yum! Brands launched its annual World Hunger Relief effort in September featuring multi-Grammy Award winner and international superstar Christina Aguilera in a new public service announcement (PSA).

According to the United Nations World Food Programme (WFP), there are 795 million people around the world who suffer from chronic hunger. Yum! Brands’ World Hunger Relief effort is the world’s largest private sector hunger relief initiative spanning more than 125 countries, over 41,000 KFC, Pizza Hut and Taco Bell restaurants and 1.5 million associates. The initiative began in 2007 in an effort to raise awareness, volunteerism and funds for the WFP and other hunger relief agencies.

The new PSA includes footage from Aguilera’s recent WFP humanitarian trip to Ecuador where she witnessed the effects of hunger first hand and helped beneficiaries of WFP’s nutrition programs. Aguilera met with local refugee families and served food to hungry children who often times receive just one meal a day through WFP’s school feeding program. The PSA will air online later this fall.

See World Hunger Relief PSAs on our YouTube channel

Keywords: Philanthropy & Cause Initiatives | Christina Aguilera | Ecuador | Social Change | UN World Food Programme | World Hunger Relief | Yum! Brands

CAMPAIGN: 2015 Yum! Brands World Hunger Relief: #FeedTheWorld

CONTENT: Multimedia with summary

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