Social and environmental responsibility remains an important part of communication strategy for today’s organizations, and now thanks to social media, there are more tools than ever to engage your audiences and share your message.
This morning, an Associated Press Twitter account was hacked, and a false tweet reported explosions in the White House that injured Barack Obama. There’s been no better illustration of the potential impact of social media on the economy than this:
Each year since 2009, the National Bureau of Asian Research (NBR) hosts the Pacific Energy Summit, an invitation-only event that “convenes leaders from government, business, and research to explore innovative solutions to the dual challenges of rising energy demand and climate change. By bridging the commercial, public, and nonprofit sectors, the Summit informs policy and inspires collaboration to help support sustainable economic development.”
Things aren't really back to normal yet here in Boston. My office was open today, but the streets on two sides of the building are closed. I went to a new café for lunch because all my favorites are still shut. My friends who live right at the site of the second bomb - whose apartment a bunch of us were in at the time of Monday's events - are still staying with friends. The streets around my office, a block from Copley Square, are crowded by oddly quiet.
With all the talk of restraint to ensure viability of our planet/lifestyles, dour economic forecasts (not just for Greece, Cyprus and a few others in the EU - how's your credit rating UK?) and general feeling that life just won't be as much fun anymore, I think it's time for a Sustainability Party!
Are you planning to develop a social media strategy to communicate your company’s corporate social responsibility (CSR) or sustainability plan? What are some of the biggest challenges in using social media to communicate sustainability efforts?
World Water Day this year highlights the role of cooperation in managing the many competing needs for the resource, a topic near and dear to Future 500's heart. Demand for water is surging as global population booms and developing economies continue their steady hum.
When it comes to mHealth, in many ways developing countries are ahead of the U.S., as innovative text-messaging programs bring life-saving information and supplies to remote areas and achieve remarkable results.
Take, for example, the ways SMS programs in Malawi, Zambia, and other parts of Africa are being used today:
These days, integrated reporting is a corporate dog everyone loves to kick.
People will tell you it’s a bore, a chore, a snore. It’s another corporate cost center, a straightjacket on corporate communication, a full-employment program dreamed up by do-gooders to give jobs to bean counters.