United Way Worldwide Restructures, With A Focus On Global Reach And Getting Involved

United Way Worldwide Restructures, With A Focus On Global Reach And Getting Involved

"Business strategy and social impact are a powerful combination, especially when companies fully align and integrate the two," says Barry Salzberg, the newly named chairman of the board of United Way Worldwide (UWW) and global chief executive officer at Deloitte Touche Tohmatsu Limited (DTTL).

If you’re as surprised as I was to hear United Way described as a global NGO, this is actually recent and big news. In the past couple of months, UWW has been raising the volume on its new identity which had been in the works since 2009 when UW restructured the organization. They flipped United Way’s international agency from being an affiliate of United Way of America to being the parent corporation, as UWW. The plan was to build a major global presence in order to partner with international corporations seeking to establish and implement worldwide corporate social responsibility (CSR) programs.

Today, nearly 120 corporations are part of UWW’s Global Corporate Leadership (GCL) program. Approximately 60% of GCL companies are on the global Fortune 500 list. UWW has 1,800 community-based organizations throughout the world; 1,200 are in the U.S. and 600 are in 41 countries around the globe.

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