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How Green Is Your Boardroom?

No, I don't mean green as in money. I mean green as in environment. At Kimberly-Clark, sustainability is not only discussed in the C-suite; it's also on the board of directors' agenda. At the Corporate Eco Forum (CEF) annual meeting held...

How to keep your CSR / Sustainability budget

If you are a CSR / Sustainability professional you will most likely face the challenge of making most of the budget you have available for the year. Especially in bad economic times, budgets are likely to be cut and keeping your budget for your CSR / Sustainability projects and practices is not always as straight forward as it might seem.

Here are some tips I would like to give you from when I was in charge of the CSR / Sustainability budget working as the CSR Manager for a multinational.

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The Ethically Gray Territory of Botswana Diamonds

Last April, Survival International called for a boycott of Botswana diamonds, targeting  De Beers’ stores.  Yet, De Beer’s efforts in Botswana have been widely admired.   In fact, for those in the jewelry sector, Botswana diamonds have been viewed as an excellent example of beneficiation.  As an...

Cause marketing for Venus & Mars

Late last year, the annual Barkley cause survey made a big discovery - men do have a heart. We talked to male consumers all over the USA and found out that men are impacted by cause marketing in nearly the same numbers as women. We also found out that only 3 out of 10 chief marketing officers were contemplating targeting men with a cause program. Sounds like some fertile ground for the right brand and nonprofit doesn't it?

At the Cause Marketing Forum in Chicago last week, I had the opportunity to meet with two small groups of fellow cause marketers to discuss cause and men. We had...

When the Nile Runs Dry*

A new scramble for Africa is under way. As global food prices rise and exporters reduce shipments of commodities, countries that rely on imported grain are panicking. Affluent countries like Saudi Arabia, South Korea, China and India have descended on fertile plains across the African continent, acquiring huge tracts of land to produce wheat, rice and corn for consumption back home.
 
Some of these land acquisitions are enormous. South Korea, which imports 70 percent of its grain, has acquired 1.7 million acres in Sudan to grow wheat—an area twice the size of Rhode Island
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The Dirty Little Secret About Joining A Nonprofit Board

There are many reasons that people join nonprofit boards. The primary motivation is to do something good for the world. But this post is about the reason that isn't discussed in polite company: "I want to join a board in order to develop business relationships."

Okay, here's the deal: If you just want to make business contacts, there are way easier ways to network than to commit to multiple hours of board and committee meetings,...

7 Tweeps I’m Now Following Thanks to the CMF Conference

Last week’s Cause Marketing Forum Conference had many benefits. But one of the best for me is that I have a bunch of new cause marketing tweeps to follow on Twitter. Here are six you’re going to love.

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Corporate Philanthropy Summit: "Citizen Philanthropy" Wins Big With DonorsChoose.org

How do you turn $790,000 into $2,014,000 via citizen philanthropy in order to benefit students in need?Charles Best, the innovative Founder and CEO of DonorsChoose.org found a way. First, DonorsChoose qualified as the winner of ...

Why Play Matters More than Ever

Ever feel overwhelmed by the sheer volume of media messages, e-mails, texts and tweets coming at you everyday, yet cut off from what gives you a deeper sense of purpose in life? Join the crowd. 

A recent Digital Lifestyle Information Survey from online content company Magnify.net reveals that most people, 64.2 percent, say the information streaming toward them has increased by more than 50 percent during the past year alone. A staggering 72.7 percent of...

Emergence Of Fair Trade Jewelry

Jewelry, perhaps more than any other object we own, has tremendous emotional, symbolic and talismanic value.  For this reason alone, fair trade really should be behind any jewelry purchase.  It makes no sense whatsoever that a wedding ring, which represents our most noble sentiments and commitments, may feature a blood diamond mounted on gold that caused twenty tons of toxic mine tailings poisoning some watershed in Peru.

Yet such a ring is being produced and possibly sold in your local jewelry...

10 best green marketing ebooks!

We're back again with our weekly ten recommendations on green ebooks!

This week I prepared a list that is inspired by the Joel Makower's excellent article Green Marketing Is Over. Let’s Move On and the heated debate that followed it. So this week I present you with my 10 recommendations on green marketing books that are available in an electronic version.

This...

I Am a Social Intrapreneur

When you’re looking for CSR work, there’s a very clear mantra that everyone repeats, day in and day out. It goes something like this:

“Real CSR jobs are few and far between. If you want to do CSR, go get a functional job within a big company and innovate from the inside out.”

In social change circles, this mantra could also be called social intrapreneurship. Unlike social entrepreneurship, where you’re starting something completely new and distinct, social intrapreneurship is all about finding ways to innovate within the...

Cancer Now Leading Cause of Death in China

Cancer is now the leading cause of death in China. Chinese Ministry of Health data implicate cancer in close to a quarter of all deaths countrywide. As is common with many countries as they industrialize, the usual plagues of poverty—infectious diseases and high infant mortality—have given way to diseases more often associated with affluence, such as heart disease, stroke, and cancer. 

While this might be expected in China’s richer cities, where bicycles are fast being traded in for cars and meat...

No Margin, No Mission

How many times have we seen idealistic CEOs put their social mission before their bottom line and go out of business? Too often. There seems to be, for some, a dichotomy between serving others and implementing bottom-line business practices that can fund that service.

Before presenting our investment opportunity at Investor’s Circle Spring Venture Fair and Forum in 2010, I was assigned a wonderful liaison from Calvert Social...

Judgment Day for Wall Street?

Have you heard the “good” news?

The End of the World is nigh. Saturday, May 21 to be precise. Uh oh—that’s today! So if you feel any rumblings while reading this—my apologies. According to the co-founder of Family Radio networkthe nearly century-old Harold Camping is predicting “the Rapture” will begin this week and in five months the world as we know it will officially end.  This would be a surefire...

The Board Vector: A New Board Assessment Toolkit

If an organization and its board are not moving forward through innovation to meet changing needs in the world around us, then the organization is at risk of losing its way and its impact.

Based on my work in consulting to boards of directors, I've developed a new toolkit--The Board Vector--for boards to assess where they are and where they need to be in order to develop and sustain vibrant, high-achieving organizations. The...

The GRI Year in Review 09/10

Nope, it's not a Sustainability Report (that's due later in 2011), but it is a comprehensive summary of what the GRI has been getting up to between July 2009 and June 2010. It's the GRI Year In Review Report for 2009/2010, released today.

The 09/10 year for the GRI was quite a memorable one which included the outstanding third GRI conference in Amsterdam in May...

BRAC Is The Largest Global Anti-Poverty Organization, And It's A Secret

Founded by former Shell Oil executive Fazle Hasan Abed in 1972, BRAC reaches 138 million of the poorest people in nine countries in Asia and Africa, and recently launched in Haiti. Its mission is to empower people and communities in situations of poverty, illiteracy, disease and social injustice. Its annual operating budget is half a billion dollars.

BRAC is one of the extraordinary organizations that is funded by the ...

Care2 Book Giveaway! Do You "Work On Purpose"?

I recently attended a launch party for Lara Galinsky's new career advice book Work on Purpose. Each guest was greeted with a nametag and a request to add what we wanted to be when we grew up (ok, so I wrote "architect"). As I milled around the room, I was fascinated to see what others had written: artist, writer, firefighter, ballerina, astronaut and yes, I did notice at least one other aspirational architect.

Galinsky, who had jotted "veterinarian" on her nametag, and is now senior vice president of...

WomenCorporateDirectors First Ever Global Institute: It's Just Good Business

Directors of Coca-Cola Company, Avon Products, Nestle, Calvert Group Ltd., Limited Brand, MetLife, Proctor & Gamble, Xerox Corporation, and many additional companies are among the 200 women meeting on Tuesday and Wednesday to discuss vital corporate governance topics. Issues include global scarcities in critical areas governing economic activity; complexity/risk; urbanization; changing customers around the world--from niches to global mass markets; and corporate social investing - beyond philanthropy.

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The Amazing Federal Reserve Reality TV Show

The diminutive gentleman sitting behind the enormous prop desk of the premier episode of the “The Amazing Federal Reserve” was none other than Chairman Ben Bernanke. The momentous occasion was billed as the “first press conference ever.” The unusual YouTube hour had all the staged contrivance of a tacky reality TV show. Fanfare leading up to the April 27 premier was much more exciting than the disappointing rhetoric that filled it. Like the fake reality show it is, the Federal Reserve wants...

Education Leads to Lower Fertility and Increased Prosperity

As the world continues to add close to 80 million people each year, high population growth is running up against the limits of our finite planet, threatening global economic and political stability. To stay within the bounds of the earth’s natural resources, the world’s population will have to stabilize.

The United Nations’ recently revised “medium” projection shows world population...

Donations to hungry children based on the value of donors’ favorite meals

Hot on the heels of our story about a robot fundraiser from Korea, we've now spotted an international effort taking yet another fresh approach to encouraging donations. WeFeedback is a site that asks visitors to donate the value of their favorite meal to combat world hunger.

Launched...

Compassionate "Meals for Moms" Campaign

This Mother's Day, the Meals on Wheels Association of America (MOWAA) is launching its second annual "Meals for Moms"campaign to bring food and smiles to senior homebound moms. MOWAA is partnering with Gallo Family Vineyards to sponsor the event. Both groups hope the campaign will raise awareness and increase funding for food programs that fight the...

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