CVS Caremark Promotes Heart Healthy Behavior and Lifestyle Choices

Mar 7, 2013 11:45 AM ET
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By VIKAS VIJ

CVS Caremark is helping spread awareness about heart healthy practices and encouraging patients to follow a heart healthy approach. It reminds patients to stick to their medication regimens and go for preventative health screenings. These steps can contribute significantly to the prevention of heart disease. Timely health check-ups and following prescribed medication regimens can reduce the chances of adverse health conditions that are associated with heart disease.

During the month of February, CVS/pharmacy offered special offers and savings on heart healthy products such as blood pressure monitors, vitamins and aspirin. Several CVS locations also featured a "Heart Health Center" display to make heart healthy products easier to find. Furthermore, the CVS/pharmacy ExtraCare Advantage for Diabetes program offered special deals on CVS Brand aspirin and Nature Made Full Strength Mini Vitamins to its members.

Troyen Brennan, MD, MPH, Executive Vice President and Chief Medical Officer of CVS Caremark, said: "Knowing your cholesterol and blood pressure levels and understanding the impact that certain factors, such as smoking and obesity, have on your likelihood to develop heart disease can be life-saving information. The more educated a patient is about his or her own risk factors, the more he or she will be able to work with a physician or pharmacist around intervention strategies that can further reduce the harmful onset of heart disease."

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Vikas is a staff writer for the Sustainable Development news and editorial section on Justmeans. He is an MBA with 20 years of managerial and entrepreneurial experience and global travel. He is the author of "The Power of Money" (Scholars, 2003), a book that presents a revolutionary monetary economic theory on poverty alleviation in the developing world. Vikas is also the official writer for an international social project for developing nations "Decisions for Life" run in collaboration between the ILO, the University of Amsterdam and the Indian Institute of Management.