Sustainable Behavior Change Program

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Sustainable Behavior Change Program

SC Johnson is thrilled to announce two efforts focused on closing the persistent gap between families’ environmental aspirations and their everyday choices:

  • The SC Johnson Sustainable Behavior Change Program is a groundbreaking research project studying how to inspire behavior change around sustainable choices.
  • The SC Johnson Green Choices Recycling Challenge, in partnership with Recyclebank®, is a consumer action initiative designed to incent waste reduction in communities across the U.S. This initiative is one way SC Johnson is working towards its goal of becoming landfill neutral by eliminating or diverting 480 million pounds of waste from landfills, more than its U.S. waste footprint. SC Johnson intends to achieve this goal by reducing its own waste through reduced product packaging, operational changes and consumer engagement.

Content from this campaign

SC Johnson Combines Learning and Action to Inspire Green Choices
(3BL Media) Racine WI - June 20, 2012 - With a 12-decade track record of results, SC Johnson understands that success comes from a continuous cycle of learning and action. That’s why today SC Johnson is thrilled to announce two efforts focused on closing the persistent gap between families’ environmental aspirations and their everyday choices: The SC Johnson ...
Jun 20, 2012 2:00 PM ET

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