Evaluating Your Business Sustainability Profitability Potential

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Evaluating Your Business Sustainability Profitability Potential

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
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Evaluating Your Business #Sustainability Profitability Potential http://3bl.me/pxzs25 by@TaigaCompany
Wednesday, August 25, 2010 - 11:50am

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How long does a company keep producing a product that does not sell?  How long does a supplier last who fails to deliver on-time?  In the business world, action must generate return to be sustainable.  

In these economic times, companies are looking for immediate return on their investments, and our professional consulting is working with business leaders who, like all, are very concerned about the initial investments required to capture the long-term value of business sustainability.  Specifically, executives and their business stakeholders want to know: am I getting a return on my business sustainability actions? 
 
We find in our professional consulting that most companies want to make sure they are committing capital to the right business strategies.  In a recent post, What is the Business Cost of Sustainability, we discussed the value of providing transparency to business sustainability costs.   Many companies assume the initial cost of sustainable development or fail to assign the cost to products and services realizing the value.
 
In evaluating business sustainability return, a company should consider both top and bottom-line impacts:
 
Top-Line:
•    Will base sales increase through improved reputation and customer loyalty?
•    Will new market opportunity become available?
•    Will new consumer segments be attracted to company products and services?
•    Will overall sales increase from applied business sustainability concepts?
 
Bottom Line: 
•    What will be the resources requirements to implement sustainable change?
•    How will sustainable actions affect exiting processes?
•    Will material or service supply cost increase or decrease?
•    Will overall long-term variable cost increase or decrease?
 
Few business implementing sustainability concepts today are doing so from a clean slate.  Click here to continue reading.
 


Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".



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Taiga Company
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Keywords: Business | Sustainability | TAIGA | What is the Business Cost to Sustainability | strategies

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