Interactive Tools to Communicate Complex Issues

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Interactive Tools to Communicate Complex Issues

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Summary

Organizations are creating interactive online tools to better connect individuals to global issues, making them more relevant than ever before.

Tuesday, January 25, 2011 - 1:30pm

CONTENT: Blog

As interconnected as our world is today, it is still difficult to understand the impact of a natural disaster or serious issue from afar. To help bridge this divide, organizations are creating interactive online tools to better connect individuals to global issues, making them more relevant than ever before. Two disaster-related examples caught our eye this week:

IfItWereMyHome.com – a visualization tool that allows users to overlay the map of an area affected by disaster (the BP oil spill or Pakistan flood) atop a map of their own communities.

The Haiti Aid Map – a collaboration of InterAction, BCLC and FedEx – details NGO efforts in Haiti following the 2010 earthquake.

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Contact

Casey Brennan
Cone
http://www.coneinc.com
http://www.coneinc.com
Sarah Kerkian
Cone
http://www.coneinc.com
Keywords: Media & Communications | CSR | Cause Branding | Cone | Corporate Responsibility | Crisis | Engagement | Global | Transparency | disaster | trends

CONTENT: Blog