Recyclebank’s Ian Yolles to Discuss Sustainable Consumption at Panel Hosted by Forum for the Future and Guardian Sustainable Business

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Recyclebank’s Ian Yolles to Discuss Sustainable Consumption at Panel Hosted by Forum for the Future and Guardian Sustainable Business

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Summary

Recyclebank's Chief Sustainability Officer Ian Yolles will join a panel discussion tomorrow evening entitled, “Can brands and marketing deliver a sustainable future?” hosted by Guardian Sustainable Business and Forum for the Future. Ian will present ways to inspire consumers to change their perspectives and consumption habits with the goal of making a positive impact on the environment. He will discuss how Recyclebank leverages the digital medium and gaming mechanics to increase consumer awareness and motivate real world offline actions.

 

Tuesday, October 11, 2011 - 1:00pm

CAMPAIGN: Events

CONTENT: Press Release

Who:    Ian Yolles, Chief Sustainability Officer, Recyclebank
            Jeffrey Hollender, Co-Founder Seventh Generation, sustainability author and activist
            Sally Uren, Deputy chief executive, Forum for the Future
            Freya Williams, Senior Partner, Senior Partner, Director of strategy, Ogilvy Earth
            Moderator: Jo Confino, Executive Editor, The Guardian
What:   “Can brands and marketing deliver a sustainable future?” panel discussion
Where:  Forum for the Future, Thomson Reuters, 3 Times Square, New York, NY
When:   Wednesday, Oct. 12, 2011 at 6:00 - 9:00 p.m. EST

 

 

Contact

Laura Moen
The Bateman Group for Recyclebank
Keywords: Events, Conferences & Webinars | FORUM FOR THE FUTURE | Guardian Sustainable Business | Recycling | Sustainability | Sustainable | ian yolles | recyclebank

CAMPAIGN: Events

CONTENT: Press Release