Recyclebank’s Ian Yolles to Discuss Ways of Engaging Consumers to Help Encourage Behavior Change at Sustainable Brands Conference ‘12
Recyclebank’s Ian Yolles to Discuss Ways of Engaging Consumers to Help Encourage Behavior Change at Sustainable Brands Conference ‘12
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Summary
Ian Yolles of Recyclebank will be paneling a breakout session at the Sustainable Brands Conference ‘12 tomorrow. The morning plenary session, “Engaging Behavior Change,” will address effective approaches brands are using in engaging consumers to help encourage behavior change. From providing feedback on usage to posting calories alongside menu items, the speakers look forward to brainstorm new ideas with attendees. The entire conference will take place from June 4-7.
To register for the event, please http://www.sustainablebrands.com/events/sb12/register.
Who: Ian Yolles, Chief Sustainability Officer, Recyclebank
Jennifer Bauchner, Director, Rooms & Sustainability NA, Starwood Hotels & Resorts
Cindy Drucker, Director of Global Sustainability, SC Johnson
Christine Kennedy, R&D Sustainability Manager, Unilever
Leilani Latimer, Director, Sustainability Initiatives, Sabre Holdings
What: Sustainable Brands Conference ‘12: “Engaging Behavior Change” morning plenary session
Where: Paradise Point, Mission Bay Room, San Diego, Calif.
When: Tuesday, June 5, 2012 at 2:00 p.m. PST
Register now: http://www.sustainablebrands.com/events/sb12/register
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