Recyclebank’s Ian Yolles to Discuss Ways of Engaging Consumers to Help Encourage Behavior Change at Sustainable Brands Conference ‘12

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Recyclebank’s Ian Yolles to Discuss Ways of Engaging Consumers to Help Encourage Behavior Change at Sustainable Brands Conference ‘12

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.@Recyclebank chief #sustainability officer @IanYolles to speak at #sb12con tomorrow! http://3bl.me/hzbgs9 #SanDiego @SustainBrands

Summary

Ian Yolles of Recyclebank will be paneling a breakout session at the Sustainable Brands Conference ‘12 tomorrow. The morning plenary session, “Engaging Behavior Change,” will address effective approaches brands are using in engaging consumers to help encourage behavior change. From providing feedback on usage to posting calories alongside menu items, the speakers look forward to brainstorm new ideas with attendees. The entire conference will take place from June 4-7.

To register for the event, please http://www.sustainablebrands.com/events/sb12/register.

Press Release
Monday, June 4, 2012 - 12:00pm

Who:     Ian Yolles, Chief Sustainability Officer, Recyclebank

             Jennifer Bauchner, Director, Rooms & Sustainability NA, Starwood Hotels & Resorts

             Cindy Drucker, Director of Global Sustainability, SC Johnson

             Christine Kennedy, R&D Sustainability Manager, Unilever

             Leilani Latimer, Director, Sustainability Initiatives, Sabre Holdings

What:    Sustainable Brands Conference ‘12: “Engaging Behavior Change” morning plenary session

Where:   Paradise Point, Mission Bay Room, San Diego, Calif.

When:    Tuesday, June 5, 2012 at 2:00 p.m. PST

 

Register now: http://www.sustainablebrands.com/events/sb12/register

Contact

Anna Vaverka
+1 (646) 558-6211
Bateman Group for Recyclebank