Recyclebank’s Ian Yolles to Join Net Impact Conference Panel on Brands and Positive Consumer Behavior Change
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Recyclebank’s Ian Yolles to Join Net Impact Conference Panel on Brands and Positive Consumer Behavior Change
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Summary
Recyclebank's Chief Sustainability Officer Ian Yolles will participate in an interactive panel discussion entitled, “Connecting Consumers with Action…and your Brand” at the Net Impact Conference on Friday, Oct. 28. Alongside peers from Nike and Levi Strauss & Co, Yolles will uncover ways companies can transcend CSR as a marketing tool to generate positive behavior and brand perception from the socially conscious consumer. The Net Impact Conference, which runs from October 27 -29 in Portland, Ore., is the world’s leading forum for inspiring future changemakers and leaders to use business for social and environmental good.
Press Release
Wednesday, October 26, 2011 - 9:00am
Who: Ian Yolles, Chief Sustainability Officer, Recyclebank
Kristin Bannister, Director of Brand Marketing for Levi’s, Levi Strauss & Co
Tom Kelley, Global Brand Director, Sustainable Business & Innovation, Nike
Moderator: Suzanne Shelton, President and CEO, Shelton Group
What: “Connecting Consumers with Action…and your Brand” panel discussion
Where: Net Impact Conference, Portland, Ore., Oregon Convention Center, Room E-142
When: Friday, Oct. 28, 2011 at 10:45 - 12:00 p.m. PT
REBA18107
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