TriplePundit.com "Startup Friday" column reviews www.FishChoice.com
Author Deborah Fleischer, founder and president of Green Impact, reviews FishChoice.com for TriplePundit.com "Startup Friday" column on eco-entrepreneurs.
As just reported in Gourmet.com, Barry Estabrook comments, “…doing your part to protect fisheries just became a whole lot easier. A new website, FishChoice lists 130 suppliers selling 300 sustainable seafood products, including Americans’ five most popular species: shrimp, tuna, salmon, pollock, and tilapia.”
Fishchoice.com was launched this week, only a few weeks after sustainable seafood was made a hot topic due to the Traitor Joe’s campaign, chiding Trader Joe’s for their lack of a sustainable seafood policy.
After going through a relatively simple registration process, buyers and suppliers gain access to a database of sustainable seafood products that includes origins, catch or farming method and sustainability rankings. Supplier names, location and contact information is provided along with minimum order requirements.
FishChoice.com is a business to business online tool to connect commercial seafood buyers with the most environmentally preferred and sustainable seafood suppliers.
Sustainable Seafood is fish and shellfish that is caught or farmed in ways that maintain healthy populations and have minimal impact on the environment. FishChoice is a nonprofit, conservation minded, organization.
All the seafood products featured on the FishChoice website meet the strict rating and certification criteria of the environmental community's leading organizations.
Commercial seafood buyers can register for free access and connect immediately with suppliers of sustainable seafood products.