UPS Legacy of Reinventing Itself

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UPS Legacy of Reinventing Itself

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UPS Legacy of Reinventing Itself - A blog by Norman Black


Upside is a blog created by UPS to share personal insights and perspective about the largest transportation company in the world.

Monday, March 15, 2010 - 8:00am


One of the things I admire about UPS is its willingness – despite a very strong, structured culture – to embrace change when necessary.  UPS will turn 103 years old this year and in that time, it’s developed and pursued five different business plans that required transformation.

In the beginning, company founder Jim Casey set out to change the way messenger delivery companies worked.  He developed a business approach that emphasized service, well-trained and neat employees, 24-hour-a-day availability and low rates.

With the spread of telephone service, Casey realized his messenger business was doomed.

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Keywords: American Messenger Service | Jim Casey | Merchants Parcel Delivery | Norman Black | Seattle | freight | supply chain