iPads Delivered to Six Philadelphia-Area Children's Hospitals Thanks to EcoMedia Partnership with Cadillac And Starlight Children's Foundation

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iPads Delivered to Six Philadelphia-Area Children's Hospitals Thanks to EcoMedia Partnership with Cadillac And Starlight Children's Foundation

New iPads feature on-demand Starlight digital educational programming and distractive entertainment and allow hospitalized children and their families to connect with others during treatment
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Watch new video report on #EcoMedia & #Cadillac's project w/Starlight Children's Foundation to help hospitalized kids: http://3bl.me/d4yshd

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Friday, August 31, 2012 - 6:00pm

CAMPAIGN: WellnessAd

CONTENT: Multimedia with summary

Philadelphia Tri-State Cadillac Dealers have partnered with CBS EcoMedia Inc. and Starlight Children’s Foundation to provide iPads to six Philadelphia-area hospitals as part of Starlight’s pilot iPad technology program. The six hospitals receiving the iPad gifts are The Children’s Hospital of Philadelphia; Capital Health Medical Center – Hopewell in Pennington, N.J.; AtlantiCare Regional Medical Center Atlantic City Campus of Atlantic City, N.J.; Lehigh Valley Hospital in Allentown, Pa.; Nemours/Alfred I. duPont Hospital for Children in Wilmington, Del.; and St. Joseph Medical Center in Reading, Pa.

The new iPads feature on-demand Starlight digital educational programming and distractive entertainment.  In addition, the iPad program provides access to Starbright World, Starlight’s premier online social network for teens with chronic and life-threatening medical conditions, and their siblings. Teens are able to connect with other teens who are at home or in the hospital. 

Patients and their families will be able to use the iPads to stay in communication with other relatives, friends and loved ones while receiving treatment.  The iPads may also be used by patients to enjoy the conveniences of modern technology, enabling them to keep up with their studies, follow their favorite sports teams and enjoy movies, television shows and online games.

The iPad pilot program was made possible by financial support provided by the Philadelphia Tri-State Cadillac Dealers' WellnessAd advertising through CBS EcoMedia. 

Keywords: Health & Healthcare | AtlantiCare Regional Medical Center Atlantic City Campus of Atlantic City N.J. | Capital Health Medical Center – Hopewell in Pennington N.J. | Lehigh Valley Hospital in Allentown Pa. | Nemours/Alfred I. duPont Hospital for Children in Wilmington Del. | Paul Polizzotto | Philadelphia Tri-State Cadillac Dealers | St. Joseph Medical Center in Reading Pa. | Starlight Children's Foundation | The Children’s Hospital of Philadelphia

CAMPAIGN: WellnessAd

CONTENT: Multimedia with summary

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