Actress Nikki Reed and Dell Collaborate on Recycled Gold Jewelry Collection

Primary tabs

Actress Nikki Reed and Dell Collaborate on Recycled Gold Jewelry Collection

Nikki Reed and Dell created a recycled gold jewelry collection from e-waste.
The Circular Collection Bayou with Love x Dell Gold Ball Ring. Photo courtesy of Dell Inc.

The Circular Collection Bayou with Love x Dell Gold Ball Ring. Photo courtesy of Dell Inc.

tweet me:
.@NikkiReed_I_Am ‏and @Dell have created a #recycled gold jewelry collection from #ewaste http://bit.ly/2FSBYR3 via @wwd @EmeraldTraveler‏ #circulareconomy #SDGs
Friday, February 9, 2018 - 9:05am

CAMPAIGN: Dell Focus Area | Environment

CONTENT: Article

Dell Inc., an arm of Dell Technologies, said last week that its first-ever recycled gold jewelry collection created in partnership with actress, entrepreneur and activist Nikki Reed is now available for pre-order. The limited edition collection debuts today at the Consumer Electronics Show in Las Vegas.

In partnership with Reed’s sustainable apparel and accessories company, Bayou With Love, the two companies collaborated to create “The Circular Collection by Bayou With Love,” a line of 14- to 18-karat gold rings, earrings and cuff links made of gold recovered from Dell’s recycling programs. Beginning at $78, the entire line is made in the U.S. and manufactured at R&M Fine, a factory based in L.A.

Continue reading on WWD >>>

Keywords: Supply Chain & the Circular Economy | Circular Collection | Dell | Environment | Responsible Production & Consumption | Social Innovation & Entrepreneurship | Sustainable Development Goals | Sustainable Living | bayou with love | e-waste | nikki reed

CAMPAIGN: Dell Focus Area | Environment

CONTENT: Article