Ally to Share Money Tips Online and Host Free Community Education Programs for Financial Literacy Month

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Ally to Share Money Tips Online and Host Free Community Education Programs for Financial Literacy Month

Company aims to reach consumers with online tips and free financial education events in communities nationwide
Monday, April 4, 2016 - 9:00am

CONTENT: Press Release

DETROIT, April 4, 2016 /3BL Media/ -- In honor of Financial Literacy Month this April, Ally Financial will be sharing daily money tips on its Twitter feed, @Ally. The tips will focus on a range of financial topics including budgeting, credit, saving, auto finance, banking and investing. Ally will also be promoting financial literacy in communities across the country by coordinating, sponsoring and hosting dozens of free local programs and events aimed to help consumers learn basic financial skills and better manage their money.

"Financial Literacy Month is a great opportunity for consumers of all ages to learn more about money management and build financial knowledge and skills," said Gina Proia, chief communications officer and head of corporate citizenship at Ally. "As a leader in financial services, Ally is leveraging our resources and expertise to share important tips via social media, and to host events and classes that bring financial knowledge directly into communities across the country."

Share Money Tips Online with @Ally Using #MyMoneyTip

This April, Ally will feature daily financial tips on a range of topics on its Twitter feed @Ally. The company is also encouraging organizations and individuals to join the effort and share their tips using the hashtag #MyMoneyTip. The best tips shared during the month will be collected and featured in Ally's financial education materials.

Ally's money tips will be curated from its Wallet Wise financial education program. Wallet Wise offers online and in-person courses on topics like budgeting, credit, auto finance and banking. The website also features free tools and resources, such as an auto finance calculator, budget spreadsheets and a glossary of financial terms for consumers looking to learn or improve upon their money skills. Ally has provided free financial education for more than 83,000 consumers through the Wallet Wise program since 2011.

Free Community Education Programs for Money Smart Week, April 23-30

Another main focus for Ally during Financial Literacy Month is sponsoring and hosting in-person educational events and activities in communities throughout the country. For the past 12 years, Ally has organized and hosted events for Money Smart Week in Detroit, an annual public awareness campaign created by the Federal Reserve Bank of Chicago to help consumers better manage their personal finances.

This year, Ally spearheaded efforts to bring Money Smart Week to North Carolina for the first time, organizing a planning coalition with The North Carolina Council on Economic Education and bringing together more than 40 organizations to host and participate in nearly 100 financial education events across the state. Ally-led events in North Carolina will include storytelling at the public library and Charlotte-Mecklenburg Schools and adult classes on topics including creating a budget and understanding credit. As a sponsor of the MSW Kids Read program, Ally will also donate 5,000 copies of "The Bernstein Bears: Trouble with Money" to the Charlotte Mecklenburg Library, YMCA and the Federal Reserve ofRichmond.

Ally will continue to lead Money Smart Week efforts in Detroit this year, hosting more than 25 Wallet Wise courses on financial basics for adults and sponsoring GeoCache for College Cash, an outdoor geocache scavenger-hunt contest at several local colleges. Last year Ally was recognized by the Money Smart Week Michigan Coalition as a 2015 Strategic Partner for its commitment and ongoing participation in Money Smart Week Michigan.

For more information about Money Smart Week events, visit

About Ally Financial
Ally Financial Inc. (NYSE: ALLY) is a leading automotive financial services company powered by a top direct banking franchise. Ally's automotive services business offers a full spectrum of financial products and services, including new and used vehicle inventory and consumer financing, leasing, vehicle service contracts, commercial loans and vehicle remarketing services, as well as a variety of insurance offerings, including inventory insurance, insurance consultative services for dealers and other ancillary products. Ally Bank, the company's direct banking subsidiary and member FDIC, offers an array of deposit products, including certificates of deposit, savings accounts, money market accounts, IRA deposit products and interest checking. Ally's Corporate Finance unit provides financing to middle-market companies across a broad range of industries.

With approximately $158.6 billion in assets as of December 31, 2015, Ally operates as a financial holding company. For more information, visit the Ally media site at or follow Ally on Twitter: @Ally.

Sari Martin

Keywords: Sustainable Finance & Socially Responsible Investment | Ally Financial | Community Education Programs | csr | money tips

CONTENT: Press Release