Bloomberg Reporter Increases Women Quoted in Stories to 50 Percent

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Bloomberg Reporter Increases Women Quoted in Stories to 50 Percent

By: Chris Roush
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.@bloomberg reporter @BenBartenstein increases women quoted in stories to 50 percent #newvoices #diversityandinclusion http://bit.ly/2COAcRY
Monday, January 7, 2019 - 11:15am

CAMPAIGN: Bloomberg: Sustainable Business

CONTENT: Article

Originally posted on Talking Biz News

Ben Bartenstein, an emerging markets reporter for Bloomberg News, increased the percentage of female sources quoted in his stories to 50 percent in 2018.

The percentage was 13 percent in 2017, wrote Bartenstein in a series of tweets.

“We didn’t quote them because they were women,” wrote Bartenstein. “We quoted them because they were the most qualified to answer our questions on a given topic, yet somehow got overlooked in the past (or were not given permission to speak with media).”

Click here to read the full story. 

Learn more about Bloomberg's New Voices initiative to diversify neslroom sources.