Being Boring in the Water Sector Pays Off

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Being Boring in the Water Sector Pays Off

by Khanh Russo
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Did you know there are more cell phones in the world than toilets? more about #water & sanitation via @CiscoCSR

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Photo: Water for People

Tuesday, October 29, 2013 - 10:45am

A portion of this blog was originally published on 

Data isn’t sexy. It doesn’t have the emotional appeal of water flowing from a hand pump for the first time into a child’s waiting hands. Nor does it have the “going viral” potential of Matt Damon refusing to use the toilet for a year.

But data is a valuable commodity for the organizations working to deliver clean water and sanitation to people who lack those basic resources. Having the right data can drive smarter decision-making and make water and sanitation projects more efficient, more effective, and more appealing to funders.

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