Caesars CEO: How a Sustainability Scorecard is Creating Value

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Caesars CEO: How a Sustainability Scorecard is Creating Value

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#Caesars Entertainment views #sustainability as a core part of their business strategy. @GreenBiz
Friday, November 15, 2013 - 8:05am

What is the most challenging part of integrating sustainability into a company's DNA? As sustainability professionals know, it takes more than a company's willingness to address environmental and social issues across its value chain. True integration takes champions to make it happen -- yet champions within corporations sometimes encounter roadblocks to executing a sustainability vision, and in some cases those initiatives hit a plateau.

At Caesars Entertainment, we view sustainability as a core part of our business strategy. To that end, we have developed a tool that is making sustainability stick at our company, from the top down and bottom up.

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Caesars Entertainment
Keywords: Responsible Business & Employee Engagement | Caesars | Scorecard | business strategy | caesars entertainment | sustainability