TOMS One Day Without Shoes Challenge

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TOMS One Day Without Shoes Challenge

Joey Blumenfeld
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Join @AOL & @TOMS & pledge to go barefoot on 4/16 so children don't have to

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For the third consecutive year, AOL is proud to be a corporate partner of TOMS One Day Without Shoes on Tuesday, April 16.  Millions of children around the world grow up without shoes and are at risk of disease and infection.  One Day Without Shoes is a day to raise awareness of the impact a pair of shoes can have on a child’s life by taking off our own.

Join the movement and pledge to go Barefoot & enter for a chance to win TOMS gear

Monday, April 8, 2013 - 11:45am

CAMPAIGN: TOMS One Day Without Shoes Challenge


On April 16, TOMS asks people around the world to take off their shoes and go barefoot in the hopes of not only generating awareness around the importance of shoes, but to initiate conversations around all of the causes we’re passionate about. Founder and Chief Shoe Giver of TOMS, Blake Mycoskie, truly believes that curiosity (as to why you’re going barefoot) leads to conversation, which leads to action, which ultimately leads to change.

For the past few years, we've helped spread the ODWS message to millions -- we'll continue to do so this year, and staying true to AOL’s values, we’re starting with our employees!

Starting today, you can take action by pledging to go barefoot on April 16 by joining our Barefoot Challenge team on! See the simple steps below:

Step 1: Visit Barefoot Challenge and join our team: AOL & The Huffington Post

Step 2: Encourage your family and friends to join the pledge!

Step 3: Once you have pledged and shared the tweet above, leave your Twitter handle in the comments section of this post.  We’ll pick 12 commenters at random to win a $50 TOMS gift card on April 16!


Keywords: Health & Healthcare | Children | Health & Healthcare | One day without shoes | Pledge to go Barefoot | Social Impact & Volunteering | TOMS | csr | sustainability

CAMPAIGN: TOMS One Day Without Shoes Challenge