CEO Corner

In the CEO Corner, Versaic CEO Burt Cummings shares thoughts, opinions and observations about Corporate Social Responsibility and the role organizations play in making a difference in our world. He looks at the challenges for companies trying to create impact in their communities and offers practical advice for making a difference. A technologist at heart, Burt appreciates the role technology and digital media plays in corporate philanthropy while recognizing that when it comes down to it, people are the real game-changers.

Content from this campaign

Media & Communications

Corporate Philanthropy and Social Media: Engaging Your Audience, Elevating Your Cause
When #GivingTuesday launched in 2012, it provided a counterpoint to two massive celebrations of consumerism: Black Friday, the biggest shopping day of the year, and Cyber Monday. Now some of us will do just about anything to avoid shopping, but both days are intended to lure people out of their post-Thanksgiving food coma to jumpstart the holiday retail season.

Philanthropy & Cause Initiatives

How to Tell Your Corporate Philanthropy Story with Authenticity
During Women’s History Month in March, the JetBlue Foundation (who, as luck would have it, is a Versaic client) hosted 75 girls between the ages of 8 and 12 to learn what it’s like to “Fly Like a Girl” at a hangar in New York’s JFK airport.
Versaic: We Manage Good

More from Versaic

  1. Client Success Stories
    Versaic has worked with hundreds of leaders in corporate philanthropy and grantmaking. Our clients love to share their stories, not only about the...
  2. CEO Corner
    In the CEO Corner, Versaic CEO Burt Cummings shares thoughts, opinions and observations about Corporate Social Responsibility and the role...
  3. Getting to Impact
    If you're not measuring the impact of your corporate giving you're missing an opportunity to demonstrate the difference you're making with your CSR...
  4. The How of Grantmaking
    Assessing the How of Grantmaking from the Grant Managers Network (GMN) is packed with important information to help grantmakers. GMN tackles the...
  5. Five R's of Great Philanthropy Management- A Versaic eBook
    A strong corporate philanthropy program can pay big dividends in terms of community and brand awareness, customer loyalty and employee engagement. If...